In a city known for its flair, fashion, and fast-paced culture, standing out is no longer optional, it’s essential. And in the competitive worlds of business, entertainment, and entrepreneurship, visibility is the new currency. One name leading the charge in this high-stakes arena? Barion McQueen.

As the founder of Big Reach PR, McQueen isn’t just building a public relations agency, he’s creating a movement. In just the last 90 days of 2025 alone, he’s helped grow over 30 personal brands, securing placements that have turned once-overlooked entrepreneurs, influencers, and business owners into household names across South Florida.

From billboards seen across South Florida to front-page features in elite digital and print outlets, Big Reach PR has become synonymous with visibility, strategy, and results. And if you’re a brand, influencer, or business based in Miami and you’re not working with them yet—you may be missing the wave entirely.

The Visibility Formula That Works

So, what’s the Big Reach secret? It’s more than press releases and standard media buys. Barion McQueen has built a blueprint that blends personal branding, media strategy, and digital storytelling with an aggressive, no-fluff execution plan.

“We’re not just pitching to journalists. We’re building stories, launching narratives, and putting our clients in front of the right audiences at the right time,” McQueen shares.

This approach has landed clients on major podcast interviews, top-tier blogs, regional television, and billboards across South Florida—cementing their credibility and authority in their respective industries.

And Big Reach PR isn’t only about getting clients featured—it’s about creating platforms. The agency recently acquired its own media publications, giving clients even more opportunities to own their stories, control their narrative, and drive traffic to their brands.

Building Brands That Break Through

The agency’s client roster reads like a Who of rising stars in real estate, fashion, music, tech, and entrepreneurship. What do they all have in common? They came to Big Reach PR to level up—and left with results that exceeded expectations.

“Our goal is simple,” McQueen says. “Visibility leads to credibility. Credibility leads to opportunity. When people see you, they start to believe in you. And when they believe in you, they buy from you, invest in you, or follow you.”

And that formula is working. Big Reach PR has launched dozens of six-figure brands, built personalities into public figures, and turned local talents into regional voices—all with one core mission: get seen, get heard, get results.

Why Every Brand in Miami Should Attention

Miami is no longer just a party town or tourist hotspot—it’s a booming hub for innovation, influence, and entrepreneurship. With that surge comes saturation. If you’re not investing in visibility, you’re getting left behind.

And that’s where Big Reach PR dominates. Whether you’re a startup founder looking for press, a fashion influencer building your name, a real estate mogul needing credibility, or a music artist trying to break out—McQueen and his team have the playbook to make it happen.

In an era where algorithms rule and attention spans shrink, getting featured, seen, and talked about isn’t a luxury—it’s survival. And if the last three months are any indication, Big Reach PR is just getting started.

Written in partnership with Tom White