Imagine having to scrutinize every ingredient label, not as a casual health choice, but as a crucial step to get through your day. For anyone living with a chronic digestive illness like Crohn’s Disease or IBS, this is a daily reality. The constant search for foods and drinks that provide energy without causing discomfort is exhausting. This very personal struggle is where the story of Flova begins—not as a product looking for a market, but as a solution born from necessity.

A Founder’s Quest for a Better Option

The journey of Flova’s founder is one shared by millions. Living with Crohn’s Disease meant navigating a world where simple staples, especially caffeine, were often off-limits. Traditional energy drinks, with their laundry list of artificial sweeteners, preservatives, and complex chemicals, were simply not an option. The frustration wasn’t just with the illness itself, but with the lack of clean, trustworthy options on store shelves.

This led to a turning point. Instead of continuing the draining search for a product that didn’t exist, the founder decided to create one. The goal was to develop an energy drink that he could personally drink and feel good about—one that prioritized simple, natural ingredients and delivered on its promise of clean energy and hydration.

Crafting a Cleaner Energy Drink

The creation of Flova started with a philosophy of subtraction. It meant removing the artificial and unnecessary components of typical energy drinks to build something better from a clean, natural foundation. The result is a thoughtfully crafted beverage defined by what it contains:

  • A Simple, Natural Base: Each can is 85% carbonated coconut water, which is naturally rich in antioxidants and electrolytes for superior hydration. 
  • A Minimalist Ingredient List: With a maximum of just five simple ingredients, you’ll find no artificial sweeteners, preservatives, or chemical additives.
  • Real Juice, Not Concentrate: Flova uses only real fruit juices for a crisp, authentic flavor.
  • Balanced, Clean Energy: You get 142mg of caffeine for a smooth, sustained lift without the jitters or crash.
  • Powerful Hydration: Each serving is packed with over 550mg of electrolytes to help replenish your body.

A Mission Rooted in Empathy

What began as a personal quest quickly evolved into a larger mission. The founder knew that his struggle was not unique, and the solution he created could help countless others looking for better-for-you options. This lived experience is now woven into the fabric of Flova’s identity as a philanthropic and purpose-driven company.

The brand’s mission is to raise awareness about gut health and actively support those navigating the challenges of chronic illness. To that end, Flova donates a portion of its profits to the Crohn’s and Colitis Foundation, funding research to better understand digestive health. BLI Brands, the company behind Flova, also proudly supports other foundations that empower individuals to thrive while living with chronic conditions.

Experience the Flova Difference

So what can you expect from a can of Flova? The first sip reveals a taste that is both refreshing and satisfyingly crisp. The flavored varieties offer a fresh citrus soda experience with a subtle hint of coconut, while the classic flavor is a pure homage to its tropical roots. It’s a clean taste that reflects its clean ingredients.

As the brand states, “Flova is bringing real innovation to an energy drink space that is moving in lockstep. We let real, simple, natural ingredients that are packed with energy and hydration speak for themselves.”

Flova is more than just an energy drink. It’s a testament to the idea that better options are possible. It’s a product with a story, a mission, and a commitment to transparency—a choice you can feel good about, inside and out.

Written in partnership with Tom White