New York City has become the latest frontier for Frontier Airlines as it expands its service further. The leading ultra-low-fare airline has now announced nonstop services from John F. Kennedy International Airport (JFK) to Miami, Los Angeles, and Dallas/Fort Worth—three major American Airlines hubs. This move highlights Frontier’s commitment to offering budget-friendly travel options while increasing competition in some of the busiest air travel markets in the U.S.

Travelers looking for lower-priced tickeys will find these new routes especially enticing. Frontier announced fares starting at under $20, a striking contrast to traditional airline pricing.

Connecting JFK and Miami

The first route will connect JFK to Miami International Airport (MIA) starting March 30. Miami, historically an American Airlines stronghold, will now see increased competition, especially due to Frontier’s affordable fares. For instance, a basic ticket for a roundtrip flight leaving JFK on April 1 and returning a week later is priced at just $38 on Frontier’s website.

However, passengers should note that the basic fare doesn’t include additional expenses such as seat assignments, carry-on bags, and refunds. In comparison, the same trip with American Airlines, including a carry-on bag and basic amenities like a nonalcoholic beverage and snack, costs $142.

Frontier’s current expansion plans in the city align with its existing base at the airport. This hints at the airline’s well-thought-out strategy to capture a larger share of the airline market, which has long been dominated by larger competitors.

Expanding to Dallas/Fort Worth and Los Angeles

Following the Miami route, Frontier will add service from JFK to Dallas/Fort Worth International Airport (DFW) four times a week, starting April 22.

The service does not stop there. Frontier plans to introduce daily nonstop flights from JFK to Los Angeles International Airport (LAX) from May 1. Such planning reveals how the airline is focusing on connecting major cities while offering low fares.

Small Share, Big Ambitions

Though the airline has nurtured grand plans for the future, Frontier currently holds less than 1% of the market share across New York City’s three major airports—JFK, LaGuardia, and Newark Liberty International. A recent report by aviation analytics company Cirium reveals that Frontier is still an insignificant player in the area.

However, since commencing operations at JFK in June 2024, the airline’s growth has been remarkable. With the newly added routes scheduled for spring, Frontier will offer eight flights from JFK, signaling its commitment to strengthening its foothold in New York City.

Financial Strategies Fuels Expansion

Frontier’s aggressive expansion comes with a wave of optimism. The company has projected a return to double-digit profit margins by mid-2025, highlighting its focus on keeping costs low while expanding its network.

Frontier’s shares have climbed by 17% since the beginning of 2025 as the airline recently revised its fourth-quarter projections. Initially expected to break even, Frontier now anticipates delivering a pretax margin of up to 4%.

The ultra-low-cost carrier continues to make strides toward financial stability and growth, even in a challenging economic environment.

A Competitive Landscape

Frontier’s expansion plans make it a direct competitor of major airlines, even in hubs such as Miami and Dallas/Fort Worth. Their strategy rivals well-known American Airlines. Known for slashed fares, Frontier is a preferred choice for low-cost-conscious travelers who would rather trade in a few luxuries just to see the savings add up.

Although it has a small market share in New York, the airline’s growth strategy indicates that it is ready to compete aggressively with larger airlines. With eight flights from JFK by springtime, Frontier aims to become a more prominent player in one of the busiest and most competitive air travel markets in the world.